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CIRS: Bursting Filter Bubbles by Counterfactual Interactive Recommender System (2204.01266v2)

Published 4 Apr 2022 in cs.IR

Abstract: While personalization increases the utility of recommender systems, it also brings the issue of filter bubbles. E.g., if the system keeps exposing and recommending the items that the user is interested in, it may also make the user feel bored and less satisfied. Existing work studies filter bubbles in static recommendation, where the effect of overexposure is hard to capture. In contrast, we believe it is more meaningful to study the issue in interactive recommendation and optimize long-term user satisfaction. Nevertheless, it is unrealistic to train the model online due to the high cost. As such, we have to leverage offline training data and disentangle the causal effect on user satisfaction. To achieve this goal, we propose a counterfactual interactive recommender system (CIRS) that augments offline reinforcement learning (offline RL) with causal inference. The basic idea is to first learn a causal user model on historical data to capture the overexposure effect of items on user satisfaction. It then uses the learned causal user model to help the planning of the RL policy. To conduct evaluation offline, we innovatively create an authentic RL environment (KuaiEnv) based on a real-world fully observed user rating dataset. The experiments show the effectiveness of CIRS in bursting filter bubbles and achieving long-term success in interactive recommendation. The implementation of CIRS is available via https://github.com/chongminggao/CIRS-codes.

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Authors (9)
  1. Chongming Gao (28 papers)
  2. Shiqi Wang (163 papers)
  3. Shijun Li (11 papers)
  4. Jiawei Chen (162 papers)
  5. Xiangnan He (200 papers)
  6. Wenqiang Lei (66 papers)
  7. Biao Li (41 papers)
  8. Yuan Zhang (331 papers)
  9. Peng Jiang (274 papers)
Citations (65)

Summary

  • The paper presents CIRS, a Counterfactual Interactive Recommender System that uses causal inference and offline reinforcement learning to dynamically break filter bubbles.
  • CIRS employs a causal user model with interest and counterfactual satisfaction estimation components to predict user reactions and manage item overexposure based on historical data.
  • Evaluations on realistic simulation environments show CIRS achieves superior long-term user satisfaction compared to baseline models by adapting recommendations to mitigate repetitive exposure.

CIRS: Bursting Filter Bubbles by Counterfactual Interactive Recommender System

The paper presents CIRS, a Counterfactual Interactive Recommender System designed to ameliorate the problem of filter bubbles in recommendation systems. The authors fundamentally address filter bubbles through the integration of causal inference with offline reinforcement learning (RL).

Core Concepts and Methodology

Filter bubbles refer to the scenario where users are consistently exposed to content that mirrors their past preferences, leading to reduced content diversity and potential user dissatisfaction. Prior approaches largely tackled filter bubbles through heuristic strategies that emphasized diverse recommendation results; however, these methods typically operated within a static recommendation framework. The innovative approach presented in CIRS seeks to model the dynamic and interactive nature of user preference evolution, using a reinforcement learning framework augmented by causal inference to strategically disrupt filter bubbles.

The approach is predicated on offline reinforcement learning—a technique favored due to its circumvention of the impractical costs associated with online training. Offline RL utilizes historical data, but must disentangle causal effects to accurately capture user satisfaction. The paper’s contribution lies in its development of a causal user model that leverages historical interaction data to forecast user satisfaction while considering the detrimental effects of item overexposure.

The causal user model consists of two key components:

  • Interest Estimation: A module that evaluates a user's intrinsic interest in an item based on historical data.
  • Counterfactual Satisfaction Estimation: A module to assess how repeated exposures of similar items affect user satisfaction, thereby allowing the RL policy to make more informed decisions.

These components collectively enable the RL policy to recommend items in a manner that reduces the likelihood of filter bubble formation by considering real-time user feedback and adjusting the recommendation strategy accordingly.

Evaluation and Findings

The authors conduct empirical evaluations using innovative environments tailored for interactive recommender systems—KuaiEnv and VirtualTaobao. These environments allow robust simulation of user interactions and assessment of recommender performance without necessitating real-world user engagement.

The results demonstrate that CIRS achieves superior long-term cumulative user satisfaction compared to static models and other RL-based algorithms without causal integration. The performance is attributed to the system's ability to both predict user interest effectively and manage item overexposure by dynamically adjusting the recommendation strategy based on historical data analysis and current context.

Moreover, the experiments confirm the presence and pernicious impact of filter bubbles in real-world settings, underscoring the necessity of incorporating methods that model the nuanced interaction effects within recommendation systems.

Implications and Future Directions

The implications of the research are multifaceted. Practically, adopting CIRS can lead to enhanced user satisfaction and engagement by offering recommendations that are not only relevant but also diverse, thereby mitigating the risk of user dissatisfaction due to repetitive content exposure.

From a theoretical perspective, the integration of causal inference with RL represents a significant advancement in how recommendation systems can autonomously adapt to user feedback, optimizing for both immediate and long-term user satisfaction. This approach encourages further exploration into combining causal methods with dynamic learning frameworks in AI, potentially leading to breakthroughs in other domains where feedback and adaptation are critical.

Future research may reveal additional enhancements to the causal model itself, exploring deeper intricacies of user behavior dynamics and refining methods to balance exploration and exploitation within recommender systems. The ongoing challenge will be in deploying these systems at scale, ensuring computational feasibility while maintaining the precision and effectiveness demonstrated in controlled environments.

In summary, the paper presents a comprehensive system design and empirical validation for overcoming filter bubbles, setting a precedent for interactive and personalized content recommendation across burgeoning AI fields.